Tuesday, 28 April 2015

Term 2, Lesson 4


What are some recent marketing techniques what have evolved?

Last 10 Yrs Web 2.0
flash animations
animated gifs
images
animation
videos
small
couldn't access all information
no hight resolution 
no audio
motivated them to improve 


Last 5 Social media
high resolution 
facebook ads
Instagram ‘featured’
twitter 
celebrity advertisement (twitter, appearances, interviews)
youtube ads
website popups


Metatag - key words entered when creating a website, stored in the top of the webpage

The internet - interconnected node network, designed by DARPA, develops as a way for america to communicate incase they got wiped out by nuclear war, a set of networks around the world that can never be taken down no matter what 

Google - largest repository of information in the world

the server that you are on, they know what you search a lot to they will advertise what you like to you 

they can see which websites are used most so they will advertise on it

target you - suit to your age

Facebook, advertises based on what you like

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